Getting to know Gen Z: which brands are hot!

Posted by Ann Fishman on Apr 18, 2017 in Gen Z, iGen | 0 comments

You have to keep in constant touch with what’s hot and what’s not with Generation Z, a large generation born from 2001 to an unknown date in the future. Hope this information from a recent study by YouGov as reported by Shane Croucher helps!

The top 10 coolest brands for Gen Z!

1. YouTube
2. Netflix
3. Google
4. Oreo
5. Xbox
6. GoPro
7. Playstation
8. Doritos
9. Nike
10. Chrome

The main reason for understanding “what’s cool” is that preferences represent what’s important to a generation and gives us an early snapshot into their unique generational values, attitudes, and lifestyles.