Millennials and Job Training

Posted by on Jul 20, 2017 in Generation Y, Millennials, Uncategorized | 0 comments

More than any other generation in American history, most millennial employees do not understand their responsibility to the companies for whom they work. Issues with discretion are commonly a challenge for younger generations, but it’s worse with millennials. For marketers and businesses that employ millennials, guiding them begins on day one.

Millennial employees:

  • who represent you must be trained in what is appropriate both inside and outside the company.
  • need coaching in good manners and etiquette, both personal and professional.
  • should not have access to private information until it is clear they can be trusted.
  • who work in critical or sensitive positions must have thorough background checks to ensure your trade secrets will be protected [Example: Edward Snowden.]
  • have a short attention span, so break down long assignments into smaller segments.
  • need constant praise, given that they are accustomed to getting sports trophies just for participation, not achievement.
  • don’t understand that they are out in the real world facing real-world demands.

(from Marketing to the Millennial Woman)