Generation X

What does D-Day mean to your generation?

Posted by Ann on Jun 6, 2014

Bow your head, have a moment of silence, find a member of the G.I. Generation to thank on this 70th anniversary of...

Generation X

“Education and the future of Millennials and Gen Xers” – is it relevant?

Posted by Ann on Apr 30, 2014

Yeh, billionaires Bill Gates, Steve Jobs, Larry Ellison, Mark Zuckerberg and Michael Dell quit college. But, what...

Generation X

The 5 top rules for “negotiating with Gen X”

Posted by Ann on Apr 9, 2014

Rule #1 – Be honest. Xers have been bombarded with marketing messages all their lives and they know hype...

Generation X

Targeting “Millennials”? Go after the YUMs!

Posted by Ann on Mar 30, 2014

HSBC bank named them. Luxury brands like Burberry, Coach, and Michael Kors want them. And, most of us...

Generation X

How do “Boomers” and “Gen Xers” define ‘old’?

Posted by Ann on Mar 14, 2014

Great article in the latest AARP magazine called “You’re old, I’m not.” An AARP survey of...

Generation X

“Millennials” in Adulthood – Where are they for and against?

Posted by Ann on Mar 11, 2014

It’s important to know what Millennials are thinking. They are an enormous generation, and they will set...

Generation X

Green “Millennials” see red when it comes to Chipotle’s guacamole!

Posted by Ann on Mar 5, 2014

Millennials, Gen Xers, and Baby Boomers are green generations. They care about all things environmental. After...

Generation X

Do “Millennials” know they have tech-neck? And, do you have it?

Posted by Ann on Mar 2, 2014

Want an easy way to tell if you are using your smart phone and tablet a little too much? Just look at the necks of...

Generation X

Does the hotel industry know who’s sleeping in their beds? It’s “Millennials”!

Posted by Ann on Dec 11, 2013

According to a new survey, Generation Y travelers, aka Millennials, are the hotel industry’s new darlings. A...

Generation X

“Millennials in the workforce” – Are they a dream come true or a nightmare for managers?

Posted by Ann Fishman on Nov 18, 2013

For the first time in American history, the workforce is made up of three to four distinct generations. And,...

Generation X

Remembering the “G.I. Generation”: When ordinary people did extraordinary things.

Posted by Ann Fishman on Nov 12, 2013

It’s a day of sales, a day off from work, a day with no mail being delivered. It’s Veteran’s...

Generation X

Why are “Millennials” in America so frustrated these days?

Posted by Ann Fishman on Nov 8, 2013

Read these 30 mind-blowing statistics about Americans under 30! And, their future doesn’t look much...