Generation Y

Attracting consumer-happy Millennials today, tomorrow and into their 80s!

The future of old. If you’re 30 now, what can you expect at 80? The baseline assumptions of future...

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Generation Y

Millennial Women and Technology

Millennials have changed women’s attitudes toward technology, math, and science. In the past, technology...

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Generation Y

Millennials and Manners

Millennials are products of the information age. In general, millennials lack the ability to communicate...

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Generation Y

Millennials and Job Training

More than any other generation in American history, most millennial employees do not understand their...

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Generation Y

Millennial Women and Privacy

Millennials are unconcerned with privacy. They are the tell-all generation. Millennials’ lack of concern...

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Generation Y

What’s on your mind? How your generation affects your decisions.

Money, bells, and whistles won’t win the hearts of American consumers. But, learning about a...

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Generation Y

Want to Recruit the Best Millennial Employees? Here’s how!

If you want the cream of the Millennial crop as your employees, use your charitable endeavors as a recruiting...

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Generation Y

Millennial Women Want You to Market With Them, Not To Them!

Technology greatly impacted the millennial woman’s formative years. She doesn’t know life without the...

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Generation Y

Want Millennials’ Business? Make it personal!

A major influence on millennials’ style and lifestyle is their need for personalization. If you’ve...

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Generation Y

A Generational Profile of Millennial Edward Snowden

Each of America’s six living generations has its own unique strengths and weaknesses, forged by the historic...

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Generation Y

Millennials’ Concerns Must Be Your Concerns

Companies that seek millennials’ business are companies that promote millennial social values and...

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Generation Y

Why Millennial Women Matter!

Millennials, aka Gen Ys, were born between 1982 and 2000. Today, they number about 80 million men and women and...

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